Saturday, October 03, 2009

Swarovski Re-colored Power Bag in Pink, BCA: BAGTRENDS

Dear Bagistas,

In honor of Breast Cancer Awareness Month, Swarovski has re-colored it's Power Bag in pink. The original version of this evening clutch has been a red carpet staple, carried by Hillary Swank, Carmen Electra, Dita Von Teese and Emmy Rossum. The Pink Power Bag went on sale on both on and at Swarovski boutiques nationwide October 1st. It retails for $850 and ten percent of the proceeds will go to The Libby Ross Foundation’s Yoga Program For Breast Cancer Survivors.

Now, I know what you are thinking - everyone and their mother is creating a pink product in order to get press. And, I get it! But, whether a company is giving 10% or 100%, whether they are doing it all year long or just during Breast Cancer Awareness month, and whether they are involved because they care or because it makes for good publicity, the end result is still the same. A lot of money is being diverted to a good cause. So, I shall still share this type of information with you! That's all I have to say about that. :)

Have a bag-a-licious day!
Pamela Pekerman


Jessica said...

How do I contact you with editorial content for sales/promotions/coupon codes for the web retailer I manage?

Michelle said...

so cute and pinkalicious!