Dear Bagistas,
IMG Fashion, the producer of Mercedes-Benz Fashion Week, announced today that it has reached an agreement with the city of New York and the Parks Department for the twice yearly event to remain in Bryant Park through February 2010. It is the longest term contract ever signed by IMG with Bryant Park.
“We couldn’t be happier,” said IMG Fashion svp Fern Mallis, “the event is synonymous with Bryant Park and, though the search for a new location continues with the Mayor’s office and Parks Department, we are happy that all parties will be able to continue to plan for upcoming events while new locations are explored by IMG in concert with the City.”
Have a bag-a-licious day!
Pamela Pekerman
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